_{The Benefits of Parks and Recreation in Canada}

_{An Inventory of Resources}

_{- compiled December, 1995 -}

_{Leaders in parks and recreation in Canada have accomplished a great deal in the past five years in promoting a benefits-based approach to the delivery of community services. The leadership provided to the development of recreation as an essential service has had significant impact in communities throughout Canada, large and small, rural and urban, and has reinforced the potential of recreation services as an important contributor to the quality of life for all individuals and families in rapidly changing social and economic circumstances. This brochure outlines the resources currently available focusing on a benefits-based approach. Please direct any additional enquiries or information about resources not included to:}

_{The National Benefits Working Group}

_{c/o CP/RA National Office}

_{306-1600 James Naismith Dr.}

_{Gloucester, ON K1B 5N4}

_{ph. (613) 748-5651}

_{fax (613) 748-5854}

_{internet: cpra@cdnsport.ca}

_{Resources are listed by title, and source, with contents and cost included when and where available.}

_{The Benefits of Parks and Recreation:}

_{A Catalogue}

_{The Benefits of Parks and Recreation: A Catalogue provides a resource and catalyst that can be used to reposition , promote and provide recreation services that are essential to Canadians. The documentation in the catalogue provides a series of benefits statements, with substantiated research from a variety of sources. Originally developed by the Parks and Recreation Federation of Ontario, this resource is the foundation of the benefits-based approach in Canada.}

_{order from:}

_{CP/RA (except Ontario)}

_{1600 James Naismith Dr.}

_{Gloucester, ON KIB 5N4}

_{ph:. (613) 748-5651}

_{fax: (613) 748-5854}

_{internet: cpra@cdnsport.ca}

_{available in English or French}

_{Cost: $15.00 plus handling and shipping, bulk discount rates available}

_{Ontario residents: order from PRO (see address below)}

_{“Benefits in Action” Newsletters}

_{5 issues, 1994-95, focusing on practical experiences and approaches to becoming a benefits-driven organization.}

_{available by downloading on LIN}

_{Leisure Information Network}

_{1185 Eglington Ave. E.}

_{North York, ON M3C 3C6}

_{ph (416) 426-7176}

_{fax (416) 426-7421}

_{email: info@lin.ca}

_{Alberta Benefits of Recreation Kit, 1994}

_{This kit is a speaker’s tool for making presentations on the benefits of recreation: includes the Speaker’s Tool Box, Benefits Quick Points, Alberta Case Book and Your Benefits of Recreation.}

_{Cost: $35.00 including postage and handling}

_{Slide Kit: $75.00 including postage and handling}

_{For more information, contact:}

_ARPA

_{11759 Groat Rd.}

_{Edmonton, AB T5M 3K6}

_{ph (403) 453-8631}

_{fax (403) 453-8553}

_{Benefits of Recreation Case Book, 1994}

_{This tool is an outline of the process to initiate a benefits based approach; included sample case studies in Alberta.}

_{Cost: $5.00 including postage and handling}

_{For more information, contact:}

_ARPA

_{11759 Groat Rd.}

_{Edmonton, AB T5M 3K6}

_{ph (403) 453-8631}

_{fax (403) 453-8553}

_{Benefits of Recreation Research Update, 1995}

_{by Judy Sefton, Research Co-ordinator, Alberta Centre for Well-Being & W. Kerry Mummery}

_{A summary review of recent research documenting the benefits of recreation.}

_{Cost: $12.00US plus shipping and handling}

_{Venture Publishing}

_{1999 Cato Avenue}

_{State College, Pennsylvania}

_{16801-3238 USA}

_{ph (814) 234-4561}

_{fax (814) 234-1651}

_{Speak Up: Advocacy and Lobbying Guide, Alberta, 1994}

_{Provides advocates with information about strategy, policy and procedure. Introduces practical ideas, methods and resources for planning a successful lobbying campaign or advocacy strategy.}

_{Cost: $18.00, including postage and handling}

_{ARPA member discount available}

_{For more information, contact:}

_ARPA

_{11759 Groat Rd.}

_{Edmonton, AB T5M 3K6}

_{ph (403) 453-8631}

_{fax (403) 453-8553}

_{Benefits Resource Book for Persons with a Disability, Alberta, 1994}

_{This resource manual addresses the need to let people know what resources are available in health, sport and fitness, recreation and parks, facility design and other community services for persons with a disability.}

_{Cost: $20.00 including shipping and handling}

_{ARPA member discount available}

_{For more information, contact:}

_ARPA

_{11759 Groat Rd.}

_{Edmonton, AB T5M 3K6}

_{ph (403) 453-8631}

_{fax (403) 453-8553}

_{Saskatchewan Recreation-Health Alliance}

_{Resource Kit}

_{The resource is intended to help establish a partnership between recreation and district health boards in Saskatchewan. It outlines a formal process and a presentation format to use in building a strategic alliance. This kit includes presentation graphics (overheads and graphics), a script, support reports and documents, a professional support mechanism, and background resource information. Written information is included on a disc, so text can be modified to meet specific needs.}

_{Cost: $65.00 plus handling}

_SPRA

_{2205 Victoria Ave.}

_{Regina, SK S4P 0S4}

_{ph (306) 780 - 9231}

_{fax (306) 525-2283}

_{Recreation: An Investment for Life Kit}

_{A public relations kit to assist practitioners in promoting the Benefits of Recreation. It includes a slogan and a graphic, with PMT’s, fact sheets, and a video (see video section for more details).}

_{For more information, contact:}

_SPRA

_{2205 Victoria Ave.}

_{Regina, SK S4P 0S4}

_{ph (306) 780 - 9231}

_{fax (306) 525-2283}

_{“Sport: It’s More Than A Game” Marketing Kit}

_{This is a kit supporting a campaign to ensure the long term growth and development of amateur sport in Saskatchewan by promoting the benefits of amateur sport. It focuses on the benefits of sport “for fun, for the economy, for health, for fife”. The marketing kit includes a series of marketing and promotional tools.}

_{For more information, contact:}

_{Sask Sport. Inc.}

_{1870 Lorne St.}

_{Regina, SK S4P 2L7}

_{ph (306) 780-9300}

_{fax (306) 781-6021}

_{Culture Counts}

_{“Culture Counts” is a marketing package created to ensure the long term growth and development of culture in Saskatchewan. It contains a variety of promotional and marketing tools, based on the personal, social, economic and lifestyle benefits of culture to individuals and communities.}

_{For more information, contact:}

_{Saskatchewan Council of Cultural Organizations}

_{210-438 Victoria Ave. East}

_{Regina, SK S4N 0N7}

_{ph (306) 780-9284}

_{fax (306) 780-9252}

_{Benefits of Recreation Speakers Kit}

_{Comprehensive resource for facilitators and speakers.}

_{For more information, contact:}

_PRO

_{1185 Eglington Ave. E.}

_{North York, ON M3C 3C6}

_{ph. (416) 426-7142}

_{fax (416) 426-7371}

_{For the Love of Sport: A Resource Kit for Sport Leaders in Ontario, 1992}

_{A resource kit outlining the impact and benefits of sport.}

_{For more information, contact}

_{Sport Ontario}

_{1185 Eglington Ave. E.}

_{North York, ON M3C 3C6}

_{ph (416) 426-7310}

_{fax (416 426-7326}

_{Behavior Change}

_{Theories, Models and Implications for Policy and Practice: Development of a Physical Activity Intervention Framework, prepared for the Ministry of Tourism, Culture and Recreation and the Ministry of Health, Government of Ontario by CFLRI.}

_{For more information, contact LIN
1185 Eglington Ave. E.}

_{North York, ON M3C 3C6}

_{ph (416) 426-7176}

_{fax (416) 426-7421}

_{email: info@lin.ca}

_{Recreation Code of Ethics}

_{for the Northwest Territories, 1994}

_{A brochure outlining the code of ethics for recreation, using a benefits-based approach, designed to act as a guide for recreation professionals and volunteers, to share an understanding of recreation’s many benefits, and to encourage all people to become involved in recreation.}

_{For more information, contact}

_{NWT Recreation and Parks Association}

_{Box 841}

_{Yellowknife, NT X1A 2N6}

_{ph/fax (403) 669-9129}

_{The Benefits of Sport in the Northwest Territories, 1995}

_{An assessment of the benefits of sport in the Northwest Territories, focusing on examples and documented impacts in many communities.}

_{For more information, contact}

_{Sport North}

_{Box 336}

_{Centre Square Mall}

_{Yellowknife, NT X1A 2N3}

_{ph (403) 873-3032}

_{fax (403) 920-4047}

_Videos

_{Growing Stronger: The Benefits of Sports and Recreation, 1991}

_{This 12 minute video documents the benefits of sport and recreation.}

_{Contact: Ontario Ministry of Culture, Tourism, Recreation and Culture; Attn: Larry Ketcheson}

_{Recreation: An Investment for Life, 1995}

_{A 5 minute video outlining the benefits of recreation, designed to create public awareness and participation in recreation for people in Saskatchewan.}

_{Cost: $10.00}

_SPRA

_{2205 Victoria Ave.}

_{Regina, SK S4P 0S4}

_{ph (306) 780 - 9231}

_{fax (306) 525-2283}

_{Benefits by Design, 1995}

_{This 16 minute video was created with the joint participation of the NS Sport and Recreation}

_{Commission, and the Recreation Association of NS (RANS). It focuses on the benefits of recreation, and is targeted to politicians and senior decision makers.}

_{For more information, contact}

_{NS Sport and Recreation Commission}

_{P.O. Box 864}

_{Halifax, NS B3J 2V2}

_{ph (902) 424-7658}

_{fax (902) 424-0520}

_{Burlington: Parks and Recreation}

_{A 14 minute video providing a focus on the benefits of parks and recreation from a municipal perspective; includes testimony from community members and local examples of economic, social, environmental, and personal benefits.}

_{For more information, contact}

_{City of Burlington, Parks and Recreation Department}

_{P.O. Box 5013}

_{Burlington, ON L7R 3Z6}

_{ph (905) 335-7757}

_{fax (905) 335-7782}

_{There are also many valuable resources available from other sources, such as Active Living Canada, Healthy Communities, etc. which are complementary to the recreation benefits based approach. And watch for the following, to be released in 1996:}

_{þ Awareness into Action” is being developed now by ARPA in Alberta, to be released early in 1996, to focus on the “how to do” benefits from a community based process.}

_{þ Strategic Alliance Workshop Outline, from PRO in Ontario, currently being pilot tested.}

_{þ A study done for the Ontario government (recreation and health) on the Benefits of Physical Activity, to be released soon.}

_{þ National Research Study on the Benefits of Recreation}

_{A study to determine the public perception and value of public recreation services. This research is being undertaken in February, 1996 and outcomes will be available in Spring, 1996. It is being led by Jack Harper at the University of Manitoba.}

_{þ The Federal government is undertaking a study on the benefits/impacts of physical activity, documenting the research and the economic impact.}

_{þ A national survey of the physical activity patterns of Canadians, including information on leisure time goals, physical activity, etc., with results available early in 1996. It is a CFLRI initiative responding to priority initiatives of the Active Living Collective.}

_{þ More research, local videos, and advocacy strategies are being planned in many provinces/territories,}

_{þ AND, the Benefits of Parks and Recreation: A Catalogue is being revised and updated under the leadership of the National Benefits Working Group.}

_{We want to keep this inventory up to date and complete, so if we’ve missed any resources, please be in touch with us, .and inform us of your plans and activities. We are building an interactive network, linking “champions” of the benefits-based approach to parks and recreation from the community to the international level. Contact us:}

_{The National Benefits Working Group, c/o CP/RA National Office}

_{306-1600 James Naismith Dr, Gloucester, ON K1B 5N4}

_{ph. (613) 748-5651 fax (613) 748-5854 internet: cpra@cdnsport.ca}