Adult Sport Leagues: Is your Community Missing this Revenue Opportunity?
In Oakville, municipally run adult sport leagues grew out of a need to mitigate the cost of new facilities as the community grew. The Oakville Recreational Hockey League took to the field in 2010 and has grown to 1,500 players, with revenues edging up to $1 million. Given that success, Oakville is looking to develop other adult sport leagues. This presentation looks at how the league came to be and what hurdles it faced as a municipally run league. It also discusses trends in adult leagues (including programming) and fields questions from communities exploring the idea of running adult sport leagues.
A presentation from the 2015 Parks and Recreation Ontario Educational Forum and Trade Show