Customer Feedback: How to Streamline its Collection and Use
Co-presenters: Darryl McWilliam, Town of Oakville, and Juanita Bueschleb, City of Brampton
Customer feedback about programs and services plays a powerful role, both in validating that an organization is meeting customer expectations and in highlighting necessary changes. This session includes discussion about how it is possible to collect feedback in a way that’s convenient for customers without creating a workload nightmare. Panel members from Oakville, Mississauga and Brampton describe tools they’ve been using to make the feedback loop easier for everyone involved. Besides shortening response time, these tools efficiently inform customers when changes are made. Panelists also discuss ways to use the Parks and Recreation Ontario - Measuring Customer Value and Satisfaction Report in cross-municipal conversations about program and service improvements.
A presentation from the 2014 Parks and Recreation Ontario Educational Forum and Trade Show.