Physical Activity for Health: An Untapped Market

Publisher/Sponsor: 

Edmonton North Primary Care Network
Author/Presenter: 
Stephen Cheetham

This presentation examines how municipal recreation centres can better tailor their facilities and services to attract the largely untapped market of people who do not do enough to maintain health, and who do not use the wide range of physical activity opportunities offered by recreation centres.

Presentation from the 2010 Alberta Recreation and Parks Association Conference & Energize Workshop

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