Physical Activity Messages: Making them Stick

Publisher/Sponsor: 

Health Communication Unit, The
Author/Presenter: 
Nancy Dubois

The recently developed Health Communication Review Tools is presented as a framework for message creation and delivery. It explains how to interpret and apply 12 essentail criteria to create social marketing messages that stick.

Presentation from the Parks and Recreation Ontario 2010 Educational Forum and National Showcase.

PDF icon Marketing Messages

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