Promoting cultural tourism

Publisher/Sponsor: 

Okanagan College (formerly Okanagan University College)
Author/Presenter: 
Steven Thorne

This presentation, at the Alberta Recreation and Parks Association 2001 Annual Conference, discusses cultural tourism - perhaps the fastest growing segment of the North American travel industry. It also talks specifically about a cultural tourism initiative underway in the city of Kelowna - a initiative which is the most ambitious of its kind in Canada.

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