Recreation as an economic development tool
Recreation, in and of itself, can be a revenue generator. It can also be an area of cost reduction for other departments, such as social services, or a future investment area for agencies, such as police enforcement or health. How we position recreation to be supported by allied decision-makers and funders of services relates to strategically tying our goals with theirs, and in using language that speaks to their desired outcomes. In this session, real-life examples will be used to show how viewing recreation as an economic development tool helped garner support which created a greater investment in parks and recreation programs. This is a presentation from the 2007 Parks and Recreation Ontario Educational Forum and Trade Show.