Using the benefits of recreation to create effective community programs


Toronto Parks, Forestry and Recreation (formerly Toronto Parks and Recreation)
Brenda Librecz

Many people are familiar with the Benefits of Recreation, the catalogue developed by the Parks and Recreation Federation of Ontario (predecessor of PRO), which received international acclaim as one of the first forays into identifying the ‘hard’ benefits of this ‘soft’ service. Today’s challenge is being able to use the Benefits to drive program development in a way that makes economic and strategic sense. This session will introduce you to concepts that will help you deal with the hard decisions of what programs and services to provide - which ones to keep and which ones to lose - within a meaningful framework designed to meet both the benefits of recreation and departmental objectives. A presentation from the 2007 PRO WinterActive Educational Forum and Trade Show.

Office presentation icon Benefits of Recreation

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