AHKC Provincial Territorial Network Partners and Profile Pages

Organization Sponsor: Active Healthy Kids Canada

URLs: 

Program Description

The Provincial Territorial Network Partners are non government and governmental organizations that have partnered with Active Healthy Kids Canada to help inform, distribute and communicate the findings of the Report Card in their own jurisdictions.

The Active Healthy Kids Canada Report Card on Physical Activity for Children and Youth is an evidence-informed communications and advocacy piece that provides a comprehensive assessment of Canada’s “state of the nation” each year on how, as a country, we are being responsible in providing physical activity opportunities for children and youth. Teachers/professors use it as an educational tool in order to promote awareness of the physical activity issue and keep up with current research. Community organizations use it to draw attention to their programs as a method to increase physical activity and improve the grades.

Network Partners: Alberta Centre for Active Living,

L’Association québécoise du loisir municipal
Boys and Girls Club of Canada

British Columbia Recreation and Parks Association

Canadian Active After School Partnership

Gestion Animation Loisir – Québec

Healthy Eating and Physical Activity Coalition of New Brunswick

Heart and Stroke Foundation of Ontario

Interprovincial/Territorial Sport and Recreation Council

Manitoba Fitness Council

Manitoba in motion

Northwest Territories Sport and Recreation Council

Nunavut Department of Culture, Language, Elders and Youth, Sport & Recreation

Ophea

PHE Canada

Physical Activity Coalition of Manitoba

Québec en Forme

Recreation and Parks Association of the Yukon

Recreation Newfoundland and Labrador

Recreation Nova Scotia

Recreation PEI

Saskatchewan in motion

YMCA Canada

Program Approximate Cost: 

$701,546

Funding Sources: 

The Lawson Foundation, George Weston Ltd, Heart and Stroke Foundation, Kellogg Canada

Strategies For Sustainability: 

Active Healthy Kids Canada is a national not-for-profit organization established in 1994 with a mission to inspire the country to engage all children and youth in physical activity. We provide expertise and direction to policy-makers and the public on how to increase physical activity for Canadian children and youth, and effectively allocate resources and attention to the issue. Our vision is to create a nation of active healthy kids.

Impact Of Program: 

The 2012 Active Healthy Kids Canada Report Card on Physical Activityand Children and Youth was one of our most successful on record.The provocative cover story on the demise of active play resonateddeeply with a very wide audience including policy makers, community
leaders, parents and, resoundingly, the media, who carried our message forth with over 142 million impressions. Furthermore, the Report Card was cited by numerous government and non-government
organizations as the “reason” for launching various initiatives related to physical activity and health for children and youth.

Evaluation Tools: 

Through our 2011/12 stakeholder evaluation, 93.1% of respondents reported using the Report Card in their work. Here is just some of the feedback on ways that the Report Card has contributed to efforts to engage children and youth in physical activity:

Key Elements Towards Success: 

Each year, the Report Card communicates a “cover story” reflective of emerging research and trends with respect to physical activity for children and youth. The 2012 Report Card focused on the issue of “active play”. Previous cover stories have included: screen time, early years, and after-school.

Challenges To Meet Them: 

Physical inactivity is a complex and larger issue than any one organization can address alone. We therefore sincerely appreciate the collaborative and generous support from our strategic partners, funders and network partners across the country.

Length and Stage of Project: 

1994

Attachments: 

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