Kaleido Family Arts Festival- Edmonton Free Art Festival

Organization Sponsor: Arts on the Ave

URLs: 

Program Description

Alberta Avenue comes alive with a free arts festival featuring music, dance, theatre, film, literary, and visual arts. Artists collide in an environment of creative exploration and performances on rooftops, sides of buildings, back alleys, parks, old spaces and new spaces of 118th Avenue. You have the see it to believe it! Where won?t an artist be? Kaleido is produced by Arts on the Ave.

Like a kaleidoscope uses light to transform glass into vivid, constantly changing shapes and colours, culture has the power to transform, vitalize and brighten communities, making them even better places to live, work and raise a family. Arts on the Ave and the Kaleido Family Arts Festival demonstrate this transformative power, turning Alberta Avenue into a hub for creative exploration and a stage for Albertan artists to showcase their talents.

What began as a small grassroots, community-oriented project along 118th (Alberta) Avenue has turned into a three-day multi-disciplinary event geared to bringing art experiences to a wide audience, to celebrate the neighbourhood and attract the city at large. What began as a small grassroots, community-oriented project along 118th (Alberta) Avenue has turned into a three-day multi-disciplinary event geared to bringing art experiences to a wide audience, to celebrate the neighbourhood and attract the city at large.

More than half of the acts involve music and/or dance, with all sorts of visual arts, theatre, movies, poetry and rap, crafts and public participation through the festival’s workshops or arts labs. You can learn to make paper or some new dance steps or join in on a flash mob. There’s even an installation challenge, featuring new, original constructions to be built on a series of three-metre-by-three metre sites.

Event Location

Alberta Avenue Community Centre
9210 118 Avenue NW
Edmonton, Alberta 
T5G 0N2

Program Approximate Cost: 

Many of the shows are an hour in length. All of it comes with a pay-what-you-can admission.

Funding Sources: 

Creating a free arts festival is unheard of in today’s world. So, how does Kaleido do it? With an incredible arts community, excellent supporters, super volunteers, and friends. We thank our supporters, advertisers, partners, fellow community-builders and artists for believing in the vision of Kaleido Family Arts Festival.

Strategies For Sustainability: 

Edmonton is proud of its exceptional arts community, and our summer festivals showcase many brilliant aspects of this community. The Kaleido Family Arts Festival will bring guests to Alberta Avenue to view more than 300 acts in a fun and interactive atmosphere. With dancers on rooftops, hip hop artists in the alley, singing, theatre and fine arts, the festival is sure to be a thrilling and colourful gathering of the season.

Impact Of Program: 

Last year they had over 40,000 people in attendance and it was fantastic! With each year, Morin, the festival organizers and 150-plus volunteers can take more satisfaction in how Kaleido has become an integral part in the movement to help revitalize the community. “We didn’t really have any idea of how the arts can bring change and transformation but that has been a delightful byproduct of what we intended. It’s also a really organic festival. People are coming to us or sending us emails with some of the ideas and we’re just helping to make them happen.”

Evaluation Tools: 

Thank you to Arts on the Ave for taking initiative to cultivate fellowship and community connection by promoting artistic expression in Edmonton. Your commitment to providing a canvas on which countless artists and art forms can unfold inspires the hearts and minds of many and makes our city a brighter, stronger place to live. Best wishes for a successful festival!

Key Elements Towards Success: 

At its core, Arts on the Ave believes in cultivating artistic fellowship through arts celebrations, signature art festivals, and traditions. The Society’s goals are to create opportunities for all individuals to experience the joy of artistic expression and to nurture creative environments. Arts on the Ave is comprised of visual and performance artists, literary and film artists, photographers, and musicians that collaborate and create in the 118 Avenue District.

Challenges To Meet Them: 

Part of the whole premise was to make it a multi-generational shared experience.

Length and Stage of Project: 

2006

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